NEERMAN partnered with a health-based non-profit to conduct a health impact assessment of their intervention in India. Their intervention was a platform which uses technology and principles of social franchising and social marketing to develop and ecosystem of private doctors, pharmacists who provide FP and ANC services to its users. We conducted primary research using quantitative and qualitative tools to gauge the impact of their intervention. Furthermore, we also analysed the organization’s internal data to estimate family planning related outcomes like Cost per Couple Years Protection using tools like Impact 2 and LiST. The key results and findings of the evaluation are going to be published soon in a research journal – titled “How Markets, Incentives, and Health Promotion Change Family Planning and Antenatal Care Practices: A Mixed Methods Evaluation of a Tech-Driven Ecosystem in India”.